Our shop
We craft exquisite jewelry that tells a story, celebrating individuality with every piece.
Timeless Craftsmanship
Our jewelry blends artistry with quality, designed to elevate any outfit.
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This is my second Pura Vida ring. They are such good quality and beautiful, and the size is perfect.
Amy H.
Verified buyer
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I absolutely love my bracelets I purchased from Pura Vida! I wear them all day everyday!!
Brooke Y.
Verified buyer
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I couldn't be happier with both customer service and the bracelets! I thought I'd order a couple to wear all the time and now I'm up to owning 20 bracelets!
Katie B.
Verified buyer
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This is my second Pura Vida ring. They are such good quality and beautiful, and the size is perfect
sdfds
Verified buyer
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This is my second Pura Vida ring. They are such good quality and beautiful, and the size is perfect
sd
Verified buyer
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This is my second Pura Vida ring. They are such good quality and beautiful, and the size is perfect
sd
Verified buyer
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This is my second Pura Vida ring. They are such good quality and beautiful, and the size is perfect
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Verified buyer
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This is my second Pura Vida ring. They are such good quality and beautiful, and the size is perfect
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Verified buyer
Why shop with us?
Feel Good, Look Good
We believe looking good starts with doing good. As a Certified B Corp, we've donated over $5 million to causes that support people and the planet.
Stack your Story, Share your Colors
We're big on self-expression. Every piece is made to mix, match, and stack—so you can show off your colors your way.
Made of Friendship Material
What began with two friends and a handmade bracelet is now a worldwide community. Our string styles are waterproof, handwoven, and made to share.